Swansea Sound

"Two - Fifty - Seven - Swansea Sound..."

Swansea Sound, 96.4FM The Wave

Southern Sound, Southern FM

Swansea Sound, Sound Wave, The Wave

Swansea's radio station and an early one, too. Providing pop and local information from their Swansea studios, and a Kilvey Hill transmitter, since 30th September 1974.

It originally launched as Swansea Sound on both AM (1170AM) & FM (95.1) on 30th September 1974, and more recently Sound Wave and then The Wave on FM whilst continuing as Swansea Sound on AM .

Since it's launch, The Wave has been associated with some high profile competitions - 2000 saw the chance win a Ford KA or Mondeo in association with the local Marina based Tesco store. CDs and Cinema tickets are on regular offer too. An idea taken from Capital, 'Party In The Park' has been a regular fixture in the station's calendar, attracting an average crowd of 10,000 people to theSwansea Sound - UTV Radio Singleton Park in Swansea. Headlining acts have previously included All Saints, Steps, A1, Lolly, Liberty X, H & Claire & Blue.

More information about Swansea Sound will follow. When we can find it.

After a marriage with The Wireless Group, Swansea Sound is now part of UTV Radio.

Swansea Sound Jingles

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Take me back!